Setting Up Lead Magnets

If you use your form for a lead magnet (a free course, download, content upgrade, etc) then you need to deliver your freebie. You do that by triggering a campaign once this specific form is submitted.

Head over to Automation and create a new campaign. As a trigger, select "User submitted a form." Then pick your form name.

Screenshot showing how to use "user submitted a form" as a trigger of an automation on Userlist

Add as many messages to your campaign as needed. It can be a single welcome email (for a download) or a longer sequence (for a free course).

Screenshot of a campaign setup for a lead magnet

Book your discovery demo

See how Userlist can help your business unlock new opportunities for product-led growth. Learn how Userlist integrates with your existing tools, and what the growth journey looks like.