Behavior-Based Customer Messaging. Perfect for Your SaaS.

Onboard and engage your SaaS users with targeted behavior-based campaigns. Choose the right channel — email or in-app messages — to deliver the right information when your users need it the most.
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Trusted by founders around the world
"Userlist has quickly become one of my must-have SaaS tools. It's so well designed and focused on customer messaging, unlike other bloated products I've used before."
— Ruben Gamez, founder of Docsketch

Laser-focused on your SaaS needs

Behavior Tracking
Track user behavior by sending custom properties and events into Userlist
Behavior-Based Messages
Trigger automated email campaigns based on what users do (or don’t do)
Lifecycle Automation
Set up onboarding campaigns, promote advanced features, re-engage inactive users
Segmentation
Segment your users based on their behavior
Broadcasts
Send one-off broadcasts to make announcements and promote new features
Built-in Templates
Use built-in campaign templates, so that you never have to start from scratch

Manage your users

View your user profiles in a simple admin dashboard. Add filters or dive straight into user profiles one by one, where you can see all their events and properties.

Send automated email and in-app messages

Contact your users at the best possible moment to help them on their journey. For each message, pick the right channel — email or in-app messages.

Segment your users

Segment your users dynamically based on their behavior. Trigger automated campaigns when users join or leave a segment.

All you need to get started

Simple API integration
Send user events and properties into Userlist via our HTTP JSON API (or get started instantly with Segment).
View the integration guide
Full-text templates
We provide full-text templates, worksheets & blueprints — so you never have to start from scratch. Easily customize them to fit your product goals.
Love and hand-holding
It’s never a good time to migrate. Setting up your automations can be intimidating, so you’ll get lots of hand-holding and personal advice from the founders.
"Feels like you built this tool exactly for me. It's like using cheat codes for better user onboarding. I banged out three campaigns in about two hours!"
— Christian Genco, founder of Fileinbox

Instant integration via Segment

Using Segment for your product? Start sending your data from Segment in a few clicks — zero development time required. This integration also allows you to see behavior data from multiple other services inside Userlist.
See how to get started

Get started today

Get Userlist for your own SaaS product. Free 14-day trial included.
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Get your free email planning worksheets

Not ready to pull the trigger right away? Join our mailing list below, and we'll send you a free copy of email planning worksheets (12 pages, printable PDF).