Full-Stack Email Automation for Your SaaS.
Use behavior-based email to improve each stage of your SaaS funnel: acquisition, activation, retention, and referral. Onboard and engage company accounts, not invidividual users.
Onboard your users with automated behavior-based campaigns. Deliver the right information at the right time.
Send lifecycle emails based on user behavior. Promote upgrades, collect feedback, ask for testimonials or referrals.
Manage your marketing emails inside Userlist, too. Now all your SaaS email is in one place. Now in Beta
Manage company accounts, not just individual users. Email users based on what's happening in the company.
Our data model reflects the complexity of your SaaS business. Userlist supports properties for users, companies, and relationships.
Segment both users and companies dynamically based on their behavior data.
See who your users are and what they do in your product. No need to build a custom admin dashboard.
Trigger automated email campaigns based on what users do (or don’t do) in your product.
Send one-off broadcasts to make announcements and promote new features.
Choose the right channel for each message: deliver via email or in-app messages.
See an activity timeline for each user, and get insights into their customer journey.
You're the one who decides what user data to send. We encourage you to avoid detailed behavior data like pageviews and clicks.
Trusted by founders around the world
Unlike other tools, we support company accounts, including one-to-many and many-to-many relationships. Now you can manage and onboard entire teams. Learn more
Contact your users at the best possible moment to help them on their journey from leads to customers to advocates.
Segment your users and companies dynamically based on their behavior data. Understand how they move through their customer journey.
Plays well with your tools
Userlist integrates in a few clicks with customer data platforms like Segment and Rudderstack. While our Zapier integration connects Userlist with 3000+ other applications.
"Many-to-many company accounts are a game-changer. No one else supports many-to-many. This is the only email tool that gets SaaS."
All you need to get started
Use our simple HTTP API to push data as JSON. Track user behavior by sending user properties and events.
Send your customer data to Userlist in a few clicks via Segment, Rudderstack, or Zapier. Zero development time required.
In addition to server-side tracking, Userlist also allows client-side tracking via the same script that powers in-app messages.
We offer libraries for popular frameworks and languages: Ruby, Ruby on Rails, JavaScript, and PHP.
It's much easier to follow best practices, so we provide free printable worksheets for you to get started.
Use built-in campaign templates, so that you never have to start from scratch.
Trusted by fellow founders
SaaS founders just like you are driving product adoption, collecting feedback, and making their users awesome with Userlist.
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Watch the video demo
Get access to the pre-recorded 10-minute demo, and see how Userlist can help you onboard new users, convert free trials, and manage customers and leads within one tool.