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Product Updates 🚀

How to make your messages smarter with Liquid

We’re talking about Liquid today! Very often we see companies create a number of very similar campaigns, which only vary slightly. This is not the best practice — you’d have to set up (and update) the same messages multiple times.

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Team accounts? 🤯

We’re talking about multi-user accounts today! This topic is so-o-o-o overlooked in popular marketing articles. Authors always talk about SaaS lifecycle as if it has a single independent user. But what if it’s a five-person team, and a single user is only responsible for a fraction of activity?

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Pile of spaghetti 🍝 or orderly file cabinet? 🗂

Our topic this week is naming conventions for your user events, properties, and segments. Consistent naming makes things so easy to analyze. However, most founders and teams don’t take the time to set up a standard convention...

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The story of Userlist, Inc.

We’ve just wrapped up our incorporation process as Userlist, Inc., a Georgia C-corp with three international co-founders. Today we’re sharing the process — maybe it will make everything less intimidating for you.

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Will you be at Business of Software this year?

We’d love to see you at Business of Software 2018 in Boston because… Our co-founder Claire was invited to speak there, alongside other amazing folks! If you plan on attending, please let us know — so that Claire can tag you in person ?

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Help us read your mind about triggers

Today Jane talks about triggers — events or conditions used by the system to start an automation campaign. How complex are the triggers in your existing lifecycle campaigns? Are there any problems or limitations?

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Tracking via JavaScript snippets

Offering a JavaScript snippet is a popular way to add tracking to web applications. In this update, Benedikt explains the technical complications with such solution, and why we're not planning to implement it (yet).

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