Customer Segmentation Tool for Your SaaS Product
No more messy tags. With Userlist, you can segment your SaaS customers dynamically based on what they do in your product. Then trigger automated campaigns when users join or leave a segment.
Set up segments for each lifecycle stage, and track user count & percentages
Trigger automated campaigns when users join or leave a segment.
Get as fancy as you need with segment conditions
Segments will update automatically based on user behavior
See the list of users for each segment
Explore individual user profiles to learn more about each customer
Listen to our happy customers
These SaaS companies are scaling their growth and marketing with Userlist. You could be doing that, too.
"Userlist team helped us set up lifecycle campaigns for both of my companies. It was like having an in-house marketing genie guiding the way."
"Userlist has provided a really nice onboarding experience, and continued support is phenomenal. We are very, very grateful."
"Userlist has the most flexible data model. It's the only tool that can handle n:m relationships between users and companies. And the API is awesome."
"We put off updating our trial onboarding campaign for years. Then we found Userlist. The project went from someday to done in just a few weeks."
"It's not like other tools don't have support available. But Userlist was so intentional about letting me know I should take advantage of their support. I felt so comfortable learning the system."
"The customer service has been top notch, the experience is simple, and the power of this platform is truly remarkable. We’re thriving."
"We cut our churn by 25% in three months, which has a big impact on our growth. We did that through a couple messages in Userlist."
"Take my money! Userlist is a game-changer. Almost too easy. The integration was like, write these two lines of code, and then you have this beautiful tool."
"100% recommend Userlist. It's the only tool with the account-user relationship done right. Also, great customer service by very technical people."
"I'm telling everyone about Userlist, still excited about the tool. It's the best spot for me to see what happened. It's literally my user list."
"Our previous solution just didn't feel right. In-app messages, especially in-app broadcasts, are the absolute sweet spot for us."
"Feels like you built this tool exactly for me. It's like using cheat codes for better user onboarding. I banged out three campaigns in about two hours!"
"It's time for the landscape to shift. Moving from Intercom to Userlist has freed up a lot of pressure on the costs side of things."
"The tool is fantastic. The templates are so well thought-out. It literally saved me days compared to creating the emails from scratch."
"Yesterday I switched from Intercom to Userlist. Night. And. Day. Every startup/SaaS should switch to Userlist."
"This is exactly how workflow builders should work. Excited to see where the team takes this. Excited to use this for our email marketing."
"Userlist is data-driven. It's so much better than tag-based automation. Really enjoy the simplicity and attention to detail in the product."
"No other email automation tool supports companies so well. Now I can record a company-level event once, and start a campaign for all users from that company."
All you need to get started
Use our simple HTTP API to push data as JSON. Track user behavior by sending user properties and events.
Send your customer data to Userlist in a few clicks via Segment, Rudderstack, or Zapier. Zero development time required.
We offer libraries for popular frameworks and languages: Ruby, Ruby on Rails, JavaScript, and PHP.
It's not just a tool, it's a framework developed specifically for SaaS lifecycle automation. Explore our guides and email examples to get started.
Use our full-text campaign templates written by email experts, so that you never have to write anything from scratch.
It's much easier to follow best practices, so we provide free printable worksheets for you to get started.
Integration is a breeze
Connect Userlist with your favorite tools. Get clean data from the right sources, so you never have to worry about manual sync again.
Book your discovery demo
Let's see how Userlist fits into the bigger picture of your SaaS business. You'll learn about our automation features, integrations, proven lifecycle frameworks, and how we can help you hit your SaaS growth targets.