Userlist, Inc. Year in Review 2018
It’s Jane on the line and we’re wrapping up 2018 here at Userlist.
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Product Updates 🚀
Making you awesome: rolling out campaign templates 💛
Not only we strive to create a great tool; we want you to succeed by using this tool. What would that mean for you? Minimize your setup effort. Minimize your writing effort. Level up your email game.
Read more🚀 Shipped lately
It’s Jane on the line today, sharing some latest feature news. Here’s what we added lately: campaign goals, Liquid tags in test emails, filters saved as segments.
Read moreWhat exactly should I track? 🧐
As we’ve been doing demos and onboarding early customers, it quickly turned out that a successful integration has two sides to it: (a) accurate technical implementation, and (b) figuring out what exactly to track. To our surprise, the latter represents a big challenge as well.
Read moreHow we used demo calls to fuel our product roadmap
The last couple weeks have been quite eventful for us. We finished the very minimum viable version of our product! ? It’s already processing user data, events, and sending emails to actual people. Our next goal was to identify the roadmap from the barebones MVP towards our grand product vision.
Read moreHow to make your messages smarter with Liquid
We’re talking about Liquid today! Very often we see companies create a number of very similar campaigns, which only vary slightly. This is not the best practice — you’d have to set up (and update) the same messages multiple times.
Read moreTeam accounts? 🤯
We’re talking about multi-user accounts today! This topic is so-o-o-o overlooked in popular marketing articles. Authors always talk about SaaS lifecycle as if it has a single independent user. But what if it’s a five-person team, and a single user is only responsible for a fraction of activity?
Read moreWhat makes a great product demo? Hint: not the actual demo
We’re talking about product demos today! Not just our own demos, but all demos, and how you can make yours great as well. As you know, we started a round of demos last week, and here’s some background behind our decisions.
Read morePile of spaghetti 🍝 or orderly file cabinet? 🗂
Our topic this week is naming conventions for your user events, properties, and segments. Consistent naming makes things so easy to analyze. However, most founders and teams don’t take the time to set up a standard convention...
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