
How to Trigger a Behavior-based Email Campaign: 6 Good & Bad Ways
Learn how to confidently set up email campaigns based on user behavior data like events and properties.
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Learn how to confidently set up email campaigns based on user behavior data like events and properties.
Read moreNot only do we struggle with email automation, we struggle to even talk about it clearly. What’s the difference between different types of email, technically and legally?
Read moreEmail marketing is an essential instrument for a B2C SaaS, and you shouldn’t neglect it.This guide will help you overcome the common challenges.
Read moreHaving a hard time converting website traffic? See how other B2B SaaS companies are using lead magnets to capture their visitors.
Read moreDo you already love the idea of account-level data? Now let’s talk about implementation: how to segment accounts vs individual users.
Read moreEmail marketing for SaaS is 3x more complex than the same setup for other businesses. You’ll learn what goes into a SaaS email marketing strategy, and how to implement it using different tools and tactics.
Read moreThis guide introduces the basic concepts for account-level data. You’ll learn to measure and improve product engagement for accounts, not just individual users.
Read moreHigh volume of users is both a blessing and a curse for SaaS companies. How can you market to them while keeping the costs reasonable?
Read moreOffering multiple apps in your portfolio? Use these tips to orchestrate your marketing email list and tactfully cross-promote your products.
Read moreHere's a shortlist of things each SaaS company should know about user onboarding. Learn about the principles, tools, channels, and organizational habits related to SaaS onboarding.
Read moreConverting a part of your user base to self-serve can be hugely beneficial: it saves resources and helps you focus on high-value customers. Automated onboarding is, hands down, a critical part of this undertaking.
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