Google Analytics with Julian Juenemann
You'll learn how Google Analytics has evolved over the years, the benefits of organizing your data, tips when using Google's entire suite of data tools, and more.
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You'll learn how Google Analytics has evolved over the years, the benefits of organizing your data, tips when using Google's entire suite of data tools, and more.
View episodeYou'll learn why you should first focus on the supplier side, how to reduce friction for all parties, tips for scaling marketplaces, and more.
View episodeYou'll learn about the typical customer journeys in B2B SaaS, which channels are the easiest to measure, tips for running marketing experiments, and more.
View episodeYou'll learn why SEO strategy and content strategy are interchangeable in the context of SaaS, how to approach keyword research, practical tips for improving your content, and more.
View episodeYou'll learn how to keep up with your SEO competitors, how to estimate the quantity and types of links you will need, strategies for link building outreach, tools of the trade, and more.
View episodeYou'll learn the strategies to increase conversions on landing pages and blog posts, the power of heatmaps and usability testing, resources for further CRO learning, and more.
View episodeYou'll learn about the benefits of building in public, practical tips for producing video content, strategies for posting on social media, and more.
View episodeYou'll learn about common SaaS copywriting crimes, how to be consistent with your messaging, how to research for the voice of the customer, how to utilize long-form content, and more.
View episodeYou'll learn how to avoid a common content strategy pitfall for many companies, tips for content research, resources for improving writing, and more.
View episodeYou'll learn the different types of editing, negative writing habits to avoid, how to make niche technical content more appealing, and more.
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