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Welcome to Better Done Than Perfect — a podcast for SaaS marketers and product people. We talk with industry experts about email automation, marketing, content, and product strategy.
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We discuss the philosophy behind Stacking the Bricks, how they handle customer service, what makes a great course, and so much more.
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You’ll get a glimpse into how they do onboarding at MeetEdgar, learn about their 7-day free trial experiment, content batching parties, and much more.
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You’ll learn all about the company’s famous onboarding breakthrough, Jordan’s take on product-user fit, as well as his advice for SaaS founders looking to make a real change.
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You’ll learn about Alli’s professional journey, her definition of ideal onboarding, customer success milestones, and her bulletproof advice on conducting customer interviews.
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You’ll hear about Paul's multiple previous products, how he acquired and revamped LessAccounting, their user onboarding struggles, and his valuable advice for SaaS founders.
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You’ll hear Christopher’s take on design templates, repurposed content, conversion, the friction of confirmation emails, onboarding videos, and much more.
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You’ll learn about SparkToro’s onboarding and launch strategies, their highly successful user survey, conversion tactics, and the founders’ past and present challenges.
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You’ll hear the story of MailPoet, as well as Kim’s insights on user onboarding, fighting churn, website design, and more.
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You’ll hear about Ramli’s EUREKA user onboarding framework based on Jobs to Be Done, as well as his insights on segmentation, minimizing friction, success metrics, analytic tools, and more.
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You’ll hear about Adii’s successes and failures in user onboarding, as well as his views on email marketing, task simplification, concierge onboarding, success metrics, segmentation, and much more.
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