The show for SaaS people, by SaaS people.

Welcome to Better Done Than Perfect — a podcast for SaaS founders and product people. We talk with industry experts about email automation, marketing, content, and product strategy.

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Latest episodes 🎙

Tune in to hear real-life stories from seasoned SaaS founders and experts.

Conversion Copywriting with Chris Silvestri

You'll learn the strategies to increase conversions on landing pages and blog posts, the power of heatmaps and usability testing, resources for further CRO learning, and more.

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Building in Public with Noah Bragg

You'll learn about the benefits of building in public, practical tips for producing video content, strategies for posting on social media, and more.

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Web Copy for SaaS with Ekaterina Howard

You'll learn about common SaaS copywriting crimes, how to be consistent with your messaging, how to research for the voice of the customer, how to utilize long-form content, and more.

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SaaS Content Strategy with Nicole Kow

You'll learn how to avoid a common content strategy pitfall for many companies, tips for content research, resources for improving writing, and more.

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How to Edit Content with Kieran Tie

You'll learn the different types of editing, negative writing habits to avoid, how to make niche technical content more appealing, and more.

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SaaS Positioning with Marc Thomas

You'll learn why positioning is crucial for your SaaS business, the step-by-step framework for defining your positioning statement, some examples of SaaS positioning, and more.

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Producing Technical Content with Karl Hughes

You'll learn how to scale content for different goals, the editorial process he follows at his agency, tips for content promotion, and more.

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Live Streaming with Cassidy Williams

You'll learn what equipment and tools Cassidy uses for streaming, tips on how to get started, different approaches to handling the live chat, and more.

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Education in Marketing Automation with Chris L. Davis

You'll learn how Chris gained his expertise, the steps in his mentorship and training model, the importance of mapping before automating, and more.

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Your Go-to-Market Strategy with Lucy Heskins

You'll learn about the different frameworks used in go-to-market strategy, how to scale your business using traction channels, content marketing tips, and more.

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