The show for SaaS people, by SaaS people.

Welcome to Better Done Than Perfect — a podcast for SaaS founders and product people. We talk with industry experts about email automation, marketing, content, and product strategy.

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Latest episodes 🎙

Tune in to hear real-life stories from seasoned SaaS founders and experts.

Finding Product-market Fit with Andrew Reifman

You'll learn why you need to get your product out there as early as possible, how to follow your gut feel in finding the fit, why you should focus on your core product, and more.

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Survey-based Research Projects with Becky Lawlor

You'll learn about the benefits of doing research content, how to identify the angle for your research, what to include when identifying your audience, tools that you can use for conducting the survey, and more.

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Google Analytics with Julian Juenemann

You'll learn how Google Analytics has evolved over the years, the benefits of organizing your data, tips when using Google's entire suite of data tools, and more.

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Building Two-sided Marketplaces with John Doherty

You'll learn why you should first focus on the supplier side, how to reduce friction for all parties, tips for scaling marketplaces, and more.

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B2B Marketing Attribution with Steffen Hedebrandt

You'll learn about the typical customer journeys in B2B SaaS, which channels are the easiest to measure, tips for running marketing experiments, and more.

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SEO for B2B SaaS with Pawel Grabowski

You'll learn why SEO strategy and content strategy are interchangeable in the context of SaaS, how to approach keyword research, practical tips for improving your content, and more.

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Link Building Strategy with Alan Silvestri

You'll learn how to keep up with your SEO competitors, how to estimate the quantity and types of links you will need, strategies for link building outreach, tools of the trade, and more.

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Conversion Copywriting with Chris Silvestri

You'll learn the strategies to increase conversions on landing pages and blog posts, the power of heatmaps and usability testing, resources for further CRO learning, and more.

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Building in Public with Noah Bragg

You'll learn about the benefits of building in public, practical tips for producing video content, strategies for posting on social media, and more.

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Web Copy for SaaS with Ekaterina Howard

You'll learn about common SaaS copywriting crimes, how to be consistent with your messaging, how to research for the voice of the customer, how to utilize long-form content, and more.

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