Userlist Blog

Why SaaS companies should prioritize both customer acquisition and retention

Customer Acquisition vs. Retention: What Should SaaS Companies Focus On?

In this article, we dive into the difference between customer acquisition and customer retention for SaaS, and discuss where your attention — and budget — should go.

Operating principles, culture and values for SaaS

Culture, Values, Operating Principles & More

Company values are a living, breathing thing. If you don’t think about them early, they will emerge themselves later — and might not align with your expectations.

How Userlist rebuilt their website and knowledge base

How We Rebuilt Our Website & Knowledge Base

Over the last month, we embarked on the ambitious project to rebuild our entire website from scratch.

Userlist is a TinySeed 2020 Company

We're proud to officially announce that Userlist joined the 2020 batch of TinySeed accelerator program by Rob Walling and Einar Vollset.

Inspire, Not Instruct: How We Do User Onboarding at Userlist

In this article, you'll learn how one little welcome video reflects our entire mental system for user onboarding at Userlist.

Organizational challenges of running a fully remote company

There are tons of remote companies, and the benefits are obvious. But rarely do we hear about the obstacles. Lots of these are somewhat “chicken or the egg” problems, so maybe our experience will help you at some point.

Behind the Scenes: How We Bought userlist.com & Rebranded as Userlist

Here’s the big news… We purchased userlist.com on October 30, 2019, migrated all our online properties there, and rebranded to simply Userlist. In this blog post, you’ll take a look behind the scenes of the entire story.

Userlist Mobile App Design (And Why We Are Not Building It)

Constant sanity checks are one of the best benefits of having co-founders. One of such stories relates to a mobile app.

How to Recover Failed Payments with Userlist

Failed credit card charges are the plague of any SaaS business. A lot of that can be fixed by automating your failed payment recovery process (also known as dunning).

Userlist is Officially Live

Dear friends, thank you so much for following our journey… We’re officially out of beta today and live on Product Hunt 🎉

Behind the Scenes of Our Upcoming Public Launch

As we’re planning to go out of beta in early August, we decided to share the entire launch strategy with you. Maybe these ideas will help you prepare for your own product launch.

How SaaS Companies Approach Customer Messaging: Three Blueprints You Can Use

To address common challenges, we’ve put together three “blueprints” — customer messaging scenarios that can be applied in your SaaS business today, helping to solve real problems.

Get User Data Flowing Instantly Using Our New Segment Integration

We’re excited to announce our brand new integration with Segment. It’s a big day: now all Segment users can get their user data flowing into Userlist in just a few clicks.

Userlist Early Beta Preview (Video Walkthrough)

We recorded a brief screencast showing you around the internals of the current version, such as user activity, segments, and automation features (including the new ones).

How we used demo calls to fuel our product roadmap

The last couple weeks have been quite eventful for us. We finished the very minimum viable version of our product! ? It’s already processing user data, events, and sending emails to actual people. Our next goal was to identify the roadmap from the barebones MVP towards our grand product vision.

What makes a great product demo? Hint: not the actual demo

We’re talking about product demos today. Not just our own demos, but all demos, and how you can make yours great as well. As you know, we started a round of demos last week, and here’s some background behind our decisions.

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