Userlist Blog

How to use videos for your email marketing

7 Tips for Using Video in Your Email Marketing

Use video to visually engage the imagination of your audience. In this article, you’ll find tips and ideas to make your video email marketing effective.

Introducing the New Zapier Integration

We're proud to announce our brand new Zapier integration. It helps you connect Userlist with 3,000+ other tools and create powerful workflows.

Why SaaS companies should prioritize both customer acquisition and retention

Customer Acquisition vs. Retention: What Should SaaS Companies Focus On?

In this article, we dive into the difference between customer acquisition and customer retention for SaaS, and discuss where your attention — and budget — should go.

Operating principles, culture and values for SaaS

Culture, Values, Operating Principles & More

Company values are a living, breathing thing. If you don’t think about them early, they will emerge themselves later — and might not align with your expectations.

How Userlist rebuilt their website and knowledge base

How We Rebuilt Our Website & Knowledge Base

Over the last month, we embarked on the ambitious project to rebuild our entire website from scratch.

Userlist is a TinySeed 2020 Company

We're proud to officially announce that Userlist joined the 2020 batch of TinySeed accelerator program by Rob Walling and Einar Vollset.

Inspire, Not Instruct: How We Do User Onboarding at Userlist

In this article, you'll learn how one little welcome video reflects our entire mental system for user onboarding at Userlist.

Behind the Scenes: How We Bought userlist.com & Rebranded as Userlist

Here’s the big news… We purchased userlist.com on October 30, 2019, migrated all our online properties there, and rebranded to simply Userlist. In this blog post, you’ll take a look behind the scenes of the entire story.

How to Recover Failed Payments with Userlist

Failed credit card charges are the plague of any SaaS business. A lot of that can be fixed by automating your failed payment recovery process (also known as dunning).

Behind the Scenes of Our Upcoming Public Launch

As we’re planning to go out of beta in early August, we decided to share the entire launch strategy with you. Maybe these ideas will help you prepare for your own product launch.

How SaaS Companies Approach Customer Messaging: Three Blueprints You Can Use

To address common challenges, we’ve put together three “blueprints” — customer messaging scenarios that can be applied in your SaaS business today, helping to solve real problems.

Get User Data Flowing Instantly Using Our New Segment Integration

We’re excited to announce our brand new integration with Segment. It’s a big day: now all Segment users can get their user data flowing into Userlist in just a few clicks.

Userlist Early Beta Preview (Video Walkthrough)

We recorded a brief screencast showing you around the internals of the current version, such as user activity, segments, and automation features (including the new ones).

A discussion about lifecycle email essentials with four experts

Lifecycle Email Essentials (Webinar Recap)

We’re talking with a panel of marketing experts about the frameworks they rely on to plan email campaigns across the entire customer journey: from onboarding, all the way to expansion and referral.

Doing early product design decisions in SaaS

The Chicken or the Egg? Explaining Our Early Product Design Decisions

“You need to get comfortable being uncomfortable.” This was the blunt feedback one of our early adopters gave us during his onboarding call.

Applying the customer research process for SaaS

The Exact Customer Research Process We Used for Userlist

When the three of us decided to join forces on Userlist, none of us wanted to start a company based on our personal experiences alone.

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