Recently, I talked about this with Erin May and JH Forster at their podcast, Awkward Silences. Here's the episode pitch:
"Sales demos are a great opportunity to get to know your customers. The person on the other end is interested in your product, looking for a solution to a problem, and likely have some pain points with their current solutions. Jane walks through how to reposition demos as relationship building and research opportunities."
Big thanks to Erin and JH for the great conversation 🙌
— Regards, Jane.
P.S. Want to get on a demo call with us? Welcome to book one here, anytime.