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Your customer messaging could be much better with very little effort. Just like you, we're bootstrappers by heart and built Userlist to fit your needs. Here's your special deal: get started today using the button below, and get 30% off your first three months.

Ruben Gamez, founder of Docsketch

"I highly recommend Userlist to any SaaS founder who's looking for an easy way to send targeted onboarding messages. Such messages get users to take action."

Ruben Gamez, founder of Docsketch

It’s finally time to improve your user onboarding.

If you’re a SaaS founder, then you know how important it is to encourage new users to convert. Acquiring new users is already challenging, but you’ll need to convert them into paying customers and retain them in order to keep your business healthy.

This is why user onboarding communications are critical to the success of your SaaS business.

You need to be able to send emails and in-app messages to users at the perfect time, every time — based on what your customers are actually doing (or not doing) in the product.

Enter Userlist: easy behavior-based messaging for SaaS founders

Onboard and engage your SaaS users with targeted behavior-based campaigns. Choose the right channel — email or in-app messages — to deliver the right information when your users need it the most.

Trusted by founders around the world
Get context about your users with user profiles
Get context about your users with user profiles

View your user profiles in a simple admin dashboard. Add filters or dive straight into user profiles one by one, where you can see all their events and properties.

Put your onboarding on autopilot
Put your onboarding on autopilot

Sometimes users forget or get distracted. Remind them with event-based emails and in-app messages. Contact your users at the best possible moment to help them on their journey.

Send the perfect message at the perfect time
Send the perfect message at the perfect time

Created automated campaigns based on advanced triggers. Stop sending messages when a goal is achieved. Make your campaigns as simple or sophisticated as you need.

See where users “get stuck” in your product
See where users “get stuck” in your product

Because Userlist is directly connected to your product, you’ll also know which stage of the funnel users get stuck, or don’t advance to the next stage in their journey.

Simple, Transparent Pricing

Flexible pricing that scales with your business. All features available from day one. Perfect for growing your SaaS.

Choose your plan for up to users
Basic

Marketing and lifecycle email, plus in-app messages and notifications to your team. Now includes company accounts.

[#, #, #, #]/month

/month for each additional 1,000 users

emails

Segments for users and companies

Internal team notifications

Professional

Everything in basic, plus advanced features for building complex workflows and tracking performance.

[#, #, #, #]/month

/month for each additional 1,000 users

emails

A/B split testing

Conversion goals

Advanced workflow features

Advanced integrations

Enterprise

Exclusive email marketing solution for companies with high-volume sending needs.

Let's talk

Custom email and in-app message limits

Custom company-level integration

Done-for-you data planning

Dedicated account manager

Need a unique email marketing solution for your business? Get in touch to discuss custom pricing.

All you need to get started

Simple API integration

Send user events and properties into Userlist via our HTTP JSON API (or get started instantly with Segment). View the integration guide

Full-text templates

We provide full-text templates, worksheets & blueprints — so you never have to start from scratch. Easily customize them to fit your product goals.

Love and hand-holding

It’s never a good time to migrate. Setting up your automations can be intimidating, so you’ll get lots of hand-holding and personal advice from the founders.

Built for product-led growth

That's why these SaaS companies have switched their email marketing automation to Userlist.

Ruben Gamez (SignWell)
Ruben Gamez
SignWell
Derrick Reimer (SavvyCal)
Derrick Reimer
SavvyCal
Justin Jackson (Transistor)
Justin Jackson
Transistor
Alice Coleman (focus booster)
Alice Coleman
focus booster
Michael Koper (Nusii)
Michael Koper
Nusii
Louis Nicholls (SparkLoop)
Louis Nicholls
SparkLoop
Christian Genco (Fileinbox)
Christian Genco
Fileinbox
Corinn Pope (Speckled)
Corinn Pope
Speckled
Andy Hawkes (Loadster)
Andy Hawkes
Loadster
Craig Hewitt (SalesCamp)
Craig Hewitt
SalesCamp
Carlos HernĂĄndez (Quaderno)
Carlos HernĂĄndez
Quaderno
Stefan Butlin (Testpad)
Stefan Butlin
Testpad
Peter Suhm (Branch)
Peter Suhm
Branch
Daniel Nalesnik (Hack Chinese)
Daniel Nalesnik
Hack Chinese
Niklas Stephenson (Legal Monster)
Niklas Stephenson
Legal Monster
Michael Thomsen (Agile Extensions)
Michael Thomsen
Agile Extensions
Kim Gjerstad (MailPoet)
Kim Gjerstad
MailPoet
Ben Aldred (Consent Kit)
Ben Aldred
Consent Kit
Segev Hochberg (PPC Protect)
Segev Hochberg
PPC Protect
Aaron Kassover (AgentMethods)
Aaron Kassover
AgentMethods

Ready to start onboarding your users and improving your trial-to-paid conversion rates?

Most founders get their Userlist accounts up-and-running in less than two hours. After creating an account and connecting your SaaS via API, you'll be able to choose from our selection of email templates and start sending your first email campaigns in minutes.

Try it free for 14 days. Credit card required. Here’s why we ask for your card.