Turn your transactional emails into marketing opportunities. Learn more →

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Transactional Email,
Powered by Marketing Magic

Turn your notifications and receipts into marketing opportunities. Polish, personalize, and update transactional emails (and in-app messages) without touching code.

Turn transactional emails into marketing gems

Take full editorial control

Tweak the copy, add new content, polish the styling, send test messages — no coding skills required.

Add marketing content to transactional emails

Include promotions, announcements, and updates in your receipts and notifications. Turn daily touchpoints into marketing opportunities.

Ensure brand consistency

Use the same themes, snippets, and sender profiles as your onboarding emails. So all your messaging feels polished and on-brand.

Personalize to drive engagement

Use Liquid fields and conditions to add custom content and tailor transactional emails to each user.

Optimize message performance

Get full performance reporting for your transactional emails. Optimize messages and make data-driven decisions.

Enable subscription preferences

Use subscription topics to let users opt out of specific transactional emails and in-app messages.

Listen to our happy customers

These SaaS companies are scaling their growth and marketing with Userlist. You could be doing that, too.

“Userlist team helped us set up lifecycle campaigns for both of my companies. It was like having an in-house marketing genie guiding the way.”

Chris Smith
Chris Smith
Paydirt & InvoiceSherpa

“Userlist has provided a really nice onboarding experience, and continued support is phenomenal. We are very, very grateful.”

Marisha Mets
Marisha Mets
SLP Now

“Userlist has the most flexible data model. It’s the only tool that can handle n:m relationships between users and companies. And the API is awesome.”

Christian Asche
Christian Asche
Coveto.de

“We put off updating our trial onboarding campaign for years. Then we found Userlist. The project went from someday to done in just a few weeks.”

Andrew Berkowitz
Andrew Berkowitz
Suggestion Ox

“It’s not like other tools don’t have support available. But Userlist was so intentional about letting me know I should take advantage of their support. I felt so comfortable learning the system.”

Esther-Grace Okonkwo
Esther-Grace Okonkwo
InboxFuel

“The customer service has been top notch, the experience is simple, and the power of this platform is truly remarkable. We’re thriving.”

Dennis Field
Dennis Field
Career Sandwich

“We cut our churn by 25% in three months, which has a big impact on our growth. We did that through a couple messages in Userlist.”

Aaron Kassover
Aaron Kassover
AgentMethods

“Take my money! Userlist is a game-changer. Almost too easy. The integration was like, write these two lines of code, and then you have this beautiful tool.”

Daniel Nalesnik
Daniel Nalesnik
Hack Chinese

“100% recommend Userlist. It’s the only tool with the account-user relationship done right. Also, great customer service by very technical people.”

Michael Koper
Michael Koper
Nusii

“I’m telling everyone about Userlist, still excited about the tool. It’s the best spot for me to see what happened. It’s literally my user list.”

Peter Suhm
Peter Suhm
Reform

“Our previous solution just didn’t feel right. In-app messages, especially in-app broadcasts, are the absolute sweet spot for us.”

Alice Coleman
Alice Coleman
focus booster

“Feels like you built this tool exactly for me. It’s like using cheat codes for better user onboarding. I banged out three campaigns in about two hours!”

Christian Genco
Christian Genco
Fileinbox

“It’s time for the landscape to shift. Moving from Intercom to Userlist has freed up a lot of pressure on the costs side of things.”

Baird Hall
Baird Hall
Zubtitle

“The tool is fantastic. The templates are so well thought-out. It literally saved me days compared to creating the emails from scratch.”

Aggelos Mouzakitis
Aggelos Mouzakitis
Product-led Academy

“Yesterday I switched from Intercom to Userlist. Night. And. Day. Every startup/SaaS should switch to Userlist.”

Brian Lovin
Brian Lovin
Campsite

“This is exactly how workflow builders should work. Excited to see where the team takes this. Excited to use this for our email marketing.”

Brennan Dunn
Brennan Dunn
RightMessage

“Userlist is data-driven. It’s so much better than tag-based automation. Really enjoy the simplicity and attention to detail in the product.”

Andy Hawkes
Andy Hawkes
Loadster

“No other email automation tool supports companies so well. Now I can record a company-level event once, and start a campaign for all users from that company.”

Michael Thomsen
Michael Thomsen
Agile Extensions

You deserve a clean, well-planned setup. Let us help.

Free 60-min roadmapping for new customers

Every new customer gets a hands-on roadmapping call where we develop your custom tracking plan, segmentation plan, and lifecycle roadmap. You will walk away with a spreadsheet.

Done-for-you services

Don’t have time to do things in-house? Pick one of our done-for-you packages. Our team will write your emails and set everything up — so you only have to flip the switch.

Support handled by engineers

Our support is handled by a dedicated engineer who helps you integrate and troubleshoot any technical issues. Included in all plans, from day one.

SaaS-focused frameworks

We’ll take your lifecycle marketing to the next level using a model that’s tailored to your SaaS customer journey.

Data audit & cataloging

We’ll help optimize your data tracking schema and segmentation, so that you track exactly the right things.

High-volume optimization

As you grow your user base, we’ll make sure everything runs smooth, and you keep getting good ROI for every user in the database.

Integration is a breeze

Connect Userlist with your favorite tools. Get clean data from the right sources, so you never have to worry about manual sync again.

Browse integrations catalog

Book your discovery demo

Let’s see how Userlist fits into the bigger picture of your SaaS business. You’ll learn about our automation features, integrations, proven lifecycle frameworks, and how we can help you hit your SaaS growth targets.