Arpit Choudhury

Arpit Choudhury is growing databeats, a B2B media company, whose mission is to beat the gap between data people and non-data people for good.

Articles by Arpit Choudhury

How to work with account-level data for B2B SaaS

What Is Account-level Data for B2B SaaS?

This guide introduces the basic concepts for account-level data. You’ll learn to measure and improve product engagement for accounts, not just individual users.